Tech Moves, Real Estate Crawls
David Blumenfeld, co-founder of PropTech consulting firm NextRivet, shares insights from his journey in the real estate technology space and explores whether PropTech is moving too quickly for the real estate industry to adapt.
• Began career with Westfield Labs in 2012, focusing on digital integration with physical shopping centers
• NextRivet helps companies bridge the gap between strategy and implementation of PropTech solutions
• PropTech applications range from tenant experience platforms to AI-powered building optimization systems
• Real estate industry is naturally risk-averse with most wanting to be "the first to be fifteenth" in adopting new technology
• Tech vendors need to focus on communicating benefits rather than features when pitching to real estate companies
• Australia shows a strong innovative spirit but sometimes lags in technology adoption due to market size
• Technology adoption doesn't need to be revolutionary – consistent small improvements prevent falling behind
• The key challenge isn't cost but demonstrating ROI for technologies that enhance experiences rather than directly generate revenue
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